Privacy Policy

Last updated: October 2, 2026

This policy explains how Diamond House Jewellers (2574652 Ontario Inc., "we", "us") collects, uses and protects your personal information when you visit this website, chat or text with us, call us, or book a consultation. We follow Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and Canada's Anti-Spam Legislation (CASL).

Information we collect

• Contact details you give us: name, mobile number and email address.
• Details about what you're looking for, such as the type of piece, your timeline and occasion, and the messages you send us by chat, text or phone.
• Appointment details, such as the date and time you book.
• Website and advertising data: pages viewed, the device and browser you use, and the ad or link that brought you here (for example UTM tags, Google click IDs or Meta click IDs), collected with cookies and similar technologies.

How we use it

• To reply to your enquiry and give you the information you asked for.
• To book, confirm, remind you about and reschedule your consultation.
• To prepare designs, quotes and provide our service.
• To send you offers and news, but only if you opted in. You can opt out at any time.
• To measure and improve our website and advertising.

Text messages (SMS)

We send text messages only to people who have given us their mobile number and agreed to receive texts, for example by ticking the consent box on our booking form or chat widget, or by texting us first. Message frequency varies. Message and data rates may apply. Reply STOP at any time to opt out, or HELP for help.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties. Information sharing with subcontractors that support our services, such as customer service and messaging providers, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Who we share information with

We do not sell your personal information. We share it only with service providers that help us run our business and only for that purpose: our customer messaging and booking platform (LeadConnector / HighLevel), telecom carriers that deliver texts and calls, our website host (Netlify), and Google and Meta for website and advertising measurement. We may also disclose information if required by law.

Cookies and advertising

This website may use cookies and pixels from Google and Meta to understand how visitors use the site and to measure our ads. You can block or delete cookies in your browser settings, and manage ad preferences in your Google and Meta account settings.

How long we keep it, and how we protect it

We keep your information only as long as needed for the purposes above or as required by law, and we use reasonable administrative, technical and physical safeguards to protect it.

Your choices and rights

You can ask to see, correct or delete the personal information we hold about you, or withdraw your consent to messages, at any time. Reply STOP to any text, use the unsubscribe link in any email, or contact us below.

Contact us